Villa Finder names new head of marketing

by Anna Munhin Jun 7, 2023 News
Villa Finder names new head of marketing

Cockle is the new head of marketing at Villa Finder. Daniel Rouquette is the co- founder of the company.

Cockle has worked in the industry since 2012 when she joined the Xpand Group as a consultant and later as a marketing and communications manager where she was responsible for the strategy and execution of the group's digital marketing, social media, content and marketing.

She returned to the Xpand Group as its APAC marketing manager after starting The Bloom Group to help businesses plan and execute tailor-made online marketing strategies to ensure they are maximising their digital potential.

The new head of brand, digital marketing and communications is going to be announced soon.

Cockle was the head of marketing for 33 Talent until June.

Cockle founded Sayang From Su Yin in 2020 in order to make Singapore souvenirs using artwork she created. Cockle has shifted her focus to Villa Finder which works in the villa rental space across Asia.

When MARKETING-INTERACTIVE reached out, Cockle said he was looking to step into a different industry after 10 years in recruitment marketing. Villa Finder was more than just the obvious reasons that drew me in. In addition to providing villas in holiday destinations, I met with an innovative and passionate team with a shared mission. She said she couldn't pass on the chance to join the team, lead the marketing function and help people find a memorable holiday experience.

There are a lot of notable marketing appointments in the region. Jon Tan was appointed as the head of brand, digital marketing and communications at OrangeTee.

Tan joined the team after less than a year as marketing team lead at Far East Organisation, where he led the marketing communications strategy for three business units in the business space, residential leasing and overseas marketing.

The StarHub and real estate group OrangeTee were victims of a data breach.