Content strategist

by Anna Munhin Jun 3, 2023 News
Content strategist

The last time was on July 1st, 2023.


We are about them.

Technical, engineering-driven industries are what we are specialized in. We help B2B businesses grow.

We deliver value to our clients through four disciplines: marketing, content, web, and PR We are also certified as a Semrush partner.

Our team of professionals is spread across the globe and we are based in the United Arab Emirates.

The role is discussed.

A content strategist is what we are looking for to join our agency. You will be responsible for developing effective content strategies, creating high-quality written content, and ensuring its accuracy, clarity, and adherence to brand guidelines. You will work with our clients and internal teams to drive successful content marketing campaigns.

There are responsibilities.

The content strategy is being developed.

  • Conduct comprehensive research and analysis to understand clients' goals, target audience, and industry trends.
  • Develop content strategies aligned with clients' objectives and tailored to specific marketing campaigns.
  • Identify key messaging and positioning to guide the creation of impactful content.

It's a content creation.

  • Write engaging, informative, and persuasive content in various formats and for various channels, including websites, blogs, LinkedIn, email marketing, paid ads, and more.
  • Collaborate with subject matter experts, account managers, and clients to gather information and insights for content creation.
  • Ensure content is optimized for search engines and aligned with best practices for B2B marketing.

Proofreading and sub-editing are done.

  • Review and edit content to ensure clarity, accuracy, grammar, style, and adherence to brand guidelines and content style guides.
  • Conduct thorough fact-checking and ensure proper sourcing of information.
  • Collaborate with writers and designers to ensure seamless integration of content into marketing materials.

Performance analysis of content.

  • Monitor and analyse the performance of content across various channels, using relevant metrics and tools.
  • Use data-driven insights to optimise content strategies and make recommendations for improvement.
  • Stay updated with industry trends and emerging content marketing techniques to enhance the agency's offerings.

Collaboration between clients.

  • Collaborate closely with clients to understand their requirements, provide content recommendations, and address their feedback.
  • Participate in client meetings and presentations to discuss content strategies, progress, and results.
  • Build strong relationships with clients by demonstrating expertise, professionalism, and a proactive approach.

There are requirements.

  • Bachelor’s degree in journalism, corporate communication, marketing, or a related field. A professional training in journalism is an advantage for the applicant.
  • Proven experience as a content strategist and writer in a B2B marketing environment.
  • Exceptional writing, editing, and proofreading skills, with a strong command of grammar and style.
  • Understanding of B2B marketing principles and ability to create content that resonates with business audiences.
  • Interest and knowledge in technology-related topics and domains is preferred.
  • Interest and knowledge in engineering-related topics and domains is an advantage.
  • Familiarity with SEO best practices and content optimisation techniques.
  • Strong research and analytical skills, with the ability to gather and synthesize information from various sources.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and clients.
  • Detail-oriented mindset and ability to work under tight deadlines while maintaining high-quality standards.

You can apply to this.

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