He wants people to know that he doesn't live with his parents.
He sits in front of a model airplane in his dad's office as he talks to Insider over the phone.
He moved out of his parents' house because he had a family dinner.
After his company sold for $65 million, the 22-year-old became a millionaire. Fanfix said it was an eight-figure sum.
Gestetner is the co-CEO of the platform that allows social-media creators to monetize their fan bases by offering a monthly paid subscription for their content.
It doesn't allow nudity, but is a model similar to Only Fans.
Fanfix is known for its adult content, unlike OnlyFans, which allows nudity in some contexts, but it also offers an income stream for Gen Zinfluencers who don't want to be associated with explicit content. To join Fanfix, they need at least 10,000 followers across their social media profiles.
Most famous creators on OnlyFans aren't doing any nudity for the most part, but they're associated with the extreme pornography that's going on, so they lose out on brand deals.
According to the founder of partner with creators, brands are not likely to partner with creators on OnlyFans because of the brand association.
The sale of Fanfix to SuperOrdinary was hailed as a sign that the creator economy is here to stay.
In April, Fanfix said it had 10 million users and would pay out $50 million by the end of the year.
The creator's average annual income on the platform is $70,000, according to data seen by the website.
Gestetner doesn't hold back on his criticism of competitors, calling OnlyFans a "porn site" with a "massive stigma surrounding it" and "outdated, bulky desktop first platform catered to our parents' generation."
OnlyFans told Insider that it had 180 million registered users and that it had 18 times the number of Fanfix users.
An entrepreneurial family
Gestetner has a history of wealth and innovation.
David Gestetner invented an early photocopying machine. In 1996 the business was bought by Ricoh for $226 million. According to the publication, Daniel was one of the UK's wealthiest young entrepreneurs in 2000.
He moved to Los Angeles to attend high school at a cost of $29,000 a year.
He met his co-conspirator, Simon Pompan, at Harvard-Westlake School, where he studied.
The pair studied business and launched a charity called Fuel Our Heroes to raise money for healthcare workers during the Pandemic.
The cousin of Gestetner posted a TikTok that got millions of views. Gestetner was angry that his cousin couldn't make any money from it.
Working from their dorm rooms, Gestetner and Pompan raised over a million dollars for FanFix.
The platform's profile was raised thanks to the help of the former vine star.
'We don't venture into any of the more explicit areas'
nudity is defined as " photos, videos, and some digitally-created content that show sexual intercourse, genitals, and close-ups of fully nude buttocks."
Some of the most popular creators' accounts show that it is not all safe for work.
There are close-ups of buttocks and feet. There are images that can be unlocked for $25 with the peach symbol.
There are clips of girls dancing in bikinis that were taken down by TikTok under its ambiguous moderation policy.
Gestetner said that they don't venture into any of the more explicit areas. The most lewd stuff on our platform will be similar to the most lewd stuff on social media.
The no-nudity rule was the main draw for Demers to join Fanfix, she explained that she wanted an outlet that was at a calmer level and reputation than other platforms might give.
'Not a team of middle-aged men'
Fanfix is called Gen Z-first, TikTok-first, mobile-first.
Most of the staff are in their early 20's. As a team of middle-aged men, we aren't sitting in a room with a whiteboard, theorizing what Gen Z might want. He said that they talk about what they want.
The finance category on the site's "explore" page is labeled with a joke, but Fanfix's desktop interface doesn't have an app in app stores.
Gestetner said that applying Apple's 30% fees on in-app purchases would cause creators' earnings to plummet. The same commission is taken on creators' earnings by Fanfix and Only Fans.
There were plans for product collaborations when SuperOrdinary bought Fanfix.
Gestetner believes that Fanfix creators will always make more money on OnlyFans than on Fanfix because fans will be able to see nudity.
Gandhi doesn't believe that the two platforms are competitors because they target different audiences.
Both platforms are creating brands for specific creator demographic and psychographics. Gandhi said it would be difficult to expand outside of those once established.
According to Gestetner, the booming subscriptions market is up for grabs and that Fanfix could even surpass Only Fans in a few years.
Gestetner said that the creator economy shouldn't have existed in the first place because it should have taken care of monetization.
They didn't succeed at that. The creators took advantage of the platform and there was a huge gap.