ITV Studios Seeks Global Content Exec To Supercharge Natural History Following $160M Plimsoll Buy

avatar
by Lindsey Francy May 23, 2023 News
ITV Studios Seeks Global Content Exec To Supercharge Natural History Following $160M Plimsoll Buy

The VP of Global Content will be working with natural history and premium doc labels.

A senior executive will join Julie Meldal-Johnsen's team after a job ad was put out for it. Meldal-Johnsen's division focuses on co-production, development, strategy and marketing across labels to "secure the content pipeline for ITV studio's international distribution business."

More from the news source.

The successful person will be responsible for the management of natural history and factual production companies, and will be in charge of the distribution of programming from them into the distribution business, both commissioned and at development stage.

Someone with significant experience working in natural history sales is what ITV Studios is looking for.

The move to strengthen Meldal-Johnsen's Global Content team comes around a year after ITV acquired a majority stake in Plimsoll. The acquisition laid down a marker for ITV in the natural history space and remains one of the biggest in UK TV M&A for a long time. The Creative Director of Factual Entertainment has been appointed by the outfit, which was taken over by ITV Studios.

At Mip TV, distribution boss Ruth Berry said she is thinking about how we can take natural history brands to different places.

The producer of Secrets of the Elephants is owned by ITV Studios and the new recruit will have to work with third parties.

It comes at a time of change for the company. Berry was recently promoted to a newly combined finished tape/formats role in the rebranded Global Partnerships division, which has seen her take charge of a catalog of more than 250 formats.

The best of deadline.

  • The red carpet photos of The Weeknd and Troye Sivan.

  • The deadline studio is at the film festival.

  • The Weeknd, Mia Wasikowska, and more are featured in the photos day seven of the film festival.

You can sign up for the newsletter. Follow us on social media.

The full article can be found here.