STB offers free resource to boost tourism businesses’ digitalisation efforts, welcome more visitors

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by Jacob Solomon Mar 22, 2023 News
STB offers free resource to boost tourism businesses’ digitalisation efforts, welcome more visitors

The Tourism Information & Services Hub helps companies garner exposure, source content for their marketing needs, and innovate with less time, money, and effort.

With helpful resources at their fingertips on the free-to-use Tourism Information & Services Hub, tourism businesses can build their competitive edge, while saving on cost, time and effort

With helpful resources at their fingertips on the free-to-use Tourism Information & Services Hub, tourism businesses can build their competitive edge, while saving on cost, time and effort

Brought to you by the Singapore tourism board.

To ride the current wave of travel resumption, increase visibility and cut through the noise, tourism businesses can use the Tourism Information & Services Hub to save costs and time on their digitalisation journey.

By capitalising on TIH services that are updated in real-time, extensive media repository and 3D models, they can create engaging, impactful marketing materials with less time, money and effort.

Tourism players can now bridge gaps in their businesses by using the helpful resources at their fingertips on the free-to-use digital resource platform.

Over 6,700 registered business users and over 12,000 registered users, representing over 6,900 businesses, have come onboard the integrated B2B2C platform.

TIH has an extensive media repository and listings of Singapore's tourism offerings.

TY Suen, founder and CEO of Monster Day Tours, saw a huge increase in traffic and brand visibility which translated into more revenue.

Madame Tussauds Singapore had its offerings listed on VisitSingapore.com and its app via TIH as it was a cost and resource efficient way of reaching out to new customers after borders reopened.

Vouch was able to take advantage of the wide range of high quality and up-to-date tourism content, as well as travel software services, thanks to the availability of the Application Programming Interfaces on TIH.

This has allowed us to bring our digital solutions to market quicker and expand our business into the tourism segment quickly and easily.

Staying relevant in the current climate is one of the things TIH plans to do to help tourism businesses stay ahead of the recovery curve.

It can cater to the rise of eco-conscious consumers and help businesses create virtual reality and augmented reality projects that enhance their digital products.

TIH features such as the Recommendation Engine and the Smart Itinerary Planner can help tourism players keep up with the changes in consumer preferences and provide the best personalized experience for their customers.

TIH helps boost exposure of tourism businesses by giving real-time updates on their websites and apps.

They can use TIH to explore mixed reality options, as well as extract compelling content by accessing its extensive database of information on over an extensive range of places and experiences, as well as over 100 3D models for their business needs.

To boost their technological capabilities, travel and hospitality players can innovate easily with TIH's APIs, which allows businesses to extract over 100 information and content APIs for their website or app in real-time and use free plug-and-play digital services to create personalized and convenient experiences for their

The aim of TIH is to be an effective digital platform for all tourism businesses, small or large, looking to cut through the noise in a highly competitive tourism sector. Tourism businesses can market Singapore easily and more effectively thanks to its extensive, innovative and up-to-date resources.

Want to enhance your product offerings to reach a wider audience – for free?To find out how you can create an impactful marketing campaign and retool your business in the digital age here.

Register for a free account with TIH here.

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