Travel marketing systems and travel technology company Travelgenix have formed a partnership to offer a one-stop shop to the trade.
The strategic partnership will allow the companies to offer a wide range of services.
Travelgenix wants to sign up 500 agents by the end of the year to use its travel technology platform to help small and medium-sized travel businesses grow quickly.
Every Travelgenix client will be able to get two months of free access to the marketing technology.
Andy Speight, chief executive of Travelgenix, said that they wanted to enable their clients to take full advantage of their software.
Launching a bookable website is a good first step, but why not push to the next level? To get the best results, agents need to know that a market leading website still needs to be marketing driven.
Everyone is hidden until customers see their website. The websites are raised to the online equivalent of a prime position on the high street.
A great marketing campaign to bring more customers to each travel website would make a great difference to sales.
Travelgenix' solutions are designed to meet the specific needs of each travel business and to streamline travel operations.
Digital advertising, social media management, email marketing, and content marketing are some of the services offered by TMS.
Speight said it was important to encourage more clients to visit the website. Time is the biggest reason why travel agents aren't running effective marketing campaigns. He said that the partnership was the perfect one.
In today's online world, even as a specialist travel expert in person, your website is your shop window, it's where you can easily showcase how you can make a difference and provide expert advice. All of your marketing systems lead back to your website.