Sprinklr (NYSE: CXM), the unified customer experience management (Unified-CXM) platform for modern enterprises, today announced that it has been named a Leader in the Gartner Magic Quadrant for Content Marketing Platforms for the fourth year in a row.
â€œMany marketers are spending a significant amount of budget producing content without optimizing the value it delivers back to the business. Theyâ€™re unable to personalize the content they produce, scale it across regions, or understand the performance of each asset,â€ said Ragy Thomas, Founder and CEO, Sprinklr. â€œWe believe that being named a Leader in the Magic Quadrant for Content Marketing Platforms for the fourth year in a row highlights our ability to solve the most complex content marketing challenges â€“ helping brands reduce production costs, optimize engagement, and ultimately realize value from every single piece of content they produce.â€
Sprinklr Marketing gives brands a single, unified platform for executing campaigns, analyzing performance, mitigating risk, and optimizing content across 30+ digital channels.
According to a GartnerÂ® Peer Insightsâ„¢ review, â€œ[Sprinklrâ€™s] AI powered platform integrates with every stage of the marketing lifecycle further providing a seamless customer experience. I have leveraged this tool to drive personalized and consistent engagements across omni-channel platforms. The no-code feature not only helps you deploy campaigns easily but makes the job very efficient.â€ -- Marketing automation manager in the education industry.
To download the 2023 Gartner Magic Quadrant for Content Marketing Platforms report, click here.
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Sprinklr is a leading enterprise software company for all customer-facing functions. With advanced AI, Sprinklr's unified customer experience management (Unified-CXM) platform helps companies deliver human experiences to every customer, every time, across any modern channel. Headquartered in New York City with employees around the world, Sprinklr works with more than 1,000 of the worldâ€™s most valuable enterprises â€” global brands like Microsoft, P&G, Samsung and more than 50% of the Fortune 100.
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