BLD Marketing Generates Ongoing Growth, Prepares for 2023 Office Expansion to Accommodate Momentum

by Samuel Pordengerg Mar 16, 2023 News
BLD Marketing Generates Ongoing Growth, Prepares for 2023 Office Expansion to Accommodate Momentum

The agency secured additional space, team members and accounts.

BLD Marketing, a results-based, digital-first, full-service strategic marketing agency serving the building materials category exclusively throughout North America and abroad, is marking another period of significant growth. BLD Marketing changed its name to reflect its continued focus on building materials. The agency has doubled its staff size and revenue in the same time period.

David Sladack, president of BLD Marketing, said that their business continues to grow as clients embrace their expertise in the building materials sector. We will double the size of our office footprint later this spring when we lease the other half of the building that houses our headquarters. Our operations will occupy the entire building when the interior remodeling is done. It is an investment in our futures.

Several new brands have been forged with BLD Marketing.

  • Last November, BLD welcomed Nichiha USA as a full-service account. The Atlanta-based company is a recognized leader in the manufacturing of fiber cement exterior wall cladding for both commercial and residential construction. In late January and early February, BLD helped Nichiha kick off its 25th anniversary celebration at the International Builders Show (IBS) 2023, held in Las Vegas, NV.
  • This spring, BLD Marketing will begin executing a full marketing program for Goley Companies, a full-service commercial and residential insulation contractor with operations throughout Illinois, Indiana, and Missouri.

New team members have joined BLD Marketing.

  • Jeff Jones returned to BLD Marketing in December 2022 as director of account management. In this newly created role, Jones oversees a team of practitioners charged with managing the total client relationship for the agency. Jones most recently worked for Lumevity, a Pittsburgh-based business consulting firm. Prior to that, Jones served as an account manager for BLD Marketing.
  • Andrew Schmit rejoined BLD Marketing in November 2022 as a performance marketing specialist. In this new role, Schmit works across disciplines at the agency to develop and execute SEO and digital marketing strategies on behalf of clients. Schmit previously served as the agency's SEO specialist and web developer.
  • Candace Howell-Williams is the agency's new social media specialist. In this new role, Howell-Williams is focused on expanding BLD's social media discipline, including social media community management and paid social media strategies. She most recently worked as a marketing and social media specialist for E-Z Anchor Puller Manufacturing Company, based in Sutersville, PA.
  • Sean McFarland is the agency's newest PR/content marketing specialist. In this capacity, McFarland plans and executes content marketing and media relations programs on behalf of a host of accounts. He most recently served as public relations and communications manager for Carlow University in Pittsburgh.
  • Zach Schafer is BLD's new front-end web developer. Most recently, he served as art/design director at Invention Home in suburban Pittsburgh, where he helped inventors to create conceptual sketches, 3D digital prototypes, and other assets to enhance their online product portfolios.

BLD Marketing received an Award of Merit and a Renaissance Award from the Pittsburgh chapter of the Public Relations Society of America. BLD won two awards for its work on behalf of three organizations.

"From recent industry recognition to new accounts and new team members, BLD Marketing has maintained plenty of momentum while continuing to offer best-of-breed solutions to help our clients maximize their digital marketing ecosystems," said the creative director for BLD Marketing. In the months and years to come, our goal is to build on this.

BLD Marketing can be found at www.bld-

BLD is a marketing company.

BLD Marketing is a results-based, digital-first, full-service strategic marketing agency. We offer a portfolio of strategic marketing services and implementation capabilities to help our clients build, grow, and improve their digital marketing environment. is a website.

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