Build propane’s presence on YouTube

by Samuel Pordengerg Feb 2, 2023 News
Build propane’s presence on YouTube

You can start a channel for your company. Maxxa_Satori is a stock photo.

Make sure to includeYouTube in your marketing plans. Users watch more than one billion hours of video a day. People want to watch content that informs, entertains or educates, and that's why they use YouTube.

Create your channel

Make sure you don't already have a channel on the internet. You can see what accounts you manage by logging in with all of your Gmail addresses. You canggling between accounts will show you any channels that interest you.

If you have more than one account, Lindsay Sims says to use the channel switcher.

Don't rush to get rid of an old channel with old videos. Sims suggests changing the video settings so that it's private. If the content of the channel is still being watched, don't remove it.

Customize your channel

You should put up your profile picture and banner image. If you are going to use your logo as a profile photo, you should use a banner image that shows the faces of your employees. Sims is the founder and CEO of Predictable Results Marketing.

The video watermark feature can be used to make sure the propane company logo is in the bottom of the video.

The handles on the platform made it easier to find users on the platform. Your channel's URL will be served by the handle. Our website is

Here, you can review or change your channel handle.

Highlight your best content

Don't be careless. You should lead users through the content you create on the video sharing site. They need to know about your propane company and watch more videos from you.

One video is for people who haven't subscribed to your channel yet and the other is a featured video for returning subscribers.

The channel has video spotlights and featured sections. It is possible for your channel to have up to 12 different sections.

Sims doesn't want people to watch a single video and leave. Give viewers something to watch so they keep going. They will find videos from other people if you don't lead them through.

People can find you on other platforms if you remind them. If you want to get more people to subscribe to your channel, you might want to tell your email list that you have a new video.

Streamline content creation

If you want to get video on your channel, you need to set goals. Hold yourself accountable by following some deadlines. Sims suggests a three-date sequence of deadlines.

Do you know what topics your propane company could cover? What knowledge would your team give you? The sweet spot is where your expertise meshes with your customers' interests.

Save yourself some time with a feature that sets standard titles and descriptions for each uploaded video. Under settings, you can find the option toUpload Defaults. Video visibility should be adjusted so that uploads don't go live immediately.

It's possible to create a live stream that can show viewers behind the scenes at your company. Thirty percent of internet users watch at least one video every week.