Premium Domain Names Aftermarket being challenged by with 0% commission, while GoDaddy, SEDO, NameCheap and others charge 10%-25%

by Jacob Solomon Jan 31, 2023 News
Premium Domain Names Aftermarket being challenged by with 0% commission, while GoDaddy, SEDO, NameCheap and others charge 10%-25%

There is a press release.

January 31, 1993.

The Premium domain marketplace at has a listing fee of $25 and is free of commission.

Right after the consolidation of domain marketplace, launched the biggest game-changer for the premium domain aftermarket. The new pricing structure that will be offered by GoDaddy on February 1st will give incentive for sellers to park their domain with the company.

Is Empower Pioneer' expecting to disrupt the premium domain aftermarket?

Commission rates for aftermarket domain sales marketplaces have been stagnant for a long time. If a domain is parked with GoDaddy, it will be charged a flat rate of 15%, while if it is parked elsewhere, it will be 25%. It's a 10% commission incentive if a domain isn't listed with Go Daddy.

Is it possible that GoDaddy is trying to force domain sellers to list with them and not anyone else? They are in the market. Consumers will react to this.

The domain marketplace broker with the most influence is GoDaddy. They could corner the market if they wanted to. The world's largest domain name marketplace is owned by Go Daddy. They just purchased to increase their market share.

Consumers don't like paying 10%- 25% for a domain name sale. The commission rate of a market can't be justified. The total buyer and seller commission is usually around six percent. It can be as little as half of that. Why would Sedo or other websites charge a certain amount? Is there any added value for that fee? The current rates of 20% for transactions up to $5,000, 15% on the amount up to $25,000, and 10% on the amount above that are afternic's current rates. Commission fees are charged by

According to the experts, the answer is no.

A marketplace for listing is what these companies provide.

A website community dedicated to small to medium sized businesses, providing them with content marketing services as well as guides and marketing tools, intends to help domain name aftermarket sellers to list their domain for a listing price and sell it without a commission. There are many escrow service companies in the US and Canada that charge a fee for this service. The fees are not as high. Why would anyone pay a commission?

Chuck Fairbank is a well-recognized name in the United States. There are about 30 of us who work with 1000s of smaller brokers and pre-IPO companies that want to purchase high value domain names. Every day I email my colleagues around North America and we exchange offers and work with brokers, but almost never discuss the ridiculous commission rates charged by marketplaces. I represent the owners of ALEXIVA.COM, a 7-letter domain name, a distinctive exclusive name, and can be used for any new company or new product, in almost any industry, an asset value multiplier, or an IPO candidate business. It is currently for sale for $2 million. If this domain name is not parked with but sold through their network, then the owner has to pay a 15% commission or more. The commission would be between 20% and $400,000 if the domain name is sold through one of the partners. You can buy a piece of property or asset through a website, but you have to pay a commission.

Robbins is a leading domain broker of high-end domain names. The owner of, a company that provided career guidance for decades, is selling their domain name. is a domain name that can be used to reach more customers without spending a lot of money on advertising. The word CAREER has a broad monthly search of 83,000,000 while MATCH has a broad monthly search of over 30,000,000. This domain is ideal for recruitment agencies, employment websites, job centers, and others. If the owner didn't have to pay 20%- 25%, the price would be less than $200,000. The high commission rates will eventually go down. It can't be any different. There is a total commission rate of 6 percent for the sale of a $70 million Manhattan apartment.

After some consolidation and competition among top marketplaces, high commission rates will probably come down. Although they won't be the only one, may be the game-changer. Commission rate pricing will feel the pressure from both sides. High commission rates are unsustainable. We have many domain names that are being negotiated on pricing and we get offers every day and present it to the owners of the domain names Almost all of the offers we received in the last 6 months could have been sold if the price had been reduced. The domain names that are highly sought are:,,,,,,, and Neo. The commission rate by these marketplaces is what websites like want to eliminate.

There is a video link at the bottom of this page.

According to David Cohen, a broker for Silicon Valley companies, the commission rates will go down by half by the end of the century. Some of my clients are shopping for high end domain names.,, and are all highly sought domain names, but if the seller has to pay 20%, the negotiation goes into inactive mode and both buyer and seller don't pay attention. The buyer wanted the seller to reduce the price of from $2 million to $1.75 million. If the price was reduced, the buyer was prepared to pay. If the negotiation was done on a platform that did not charge up to 25% commission, the sale would have happened.

Will the commission rates for the premium domain aftermarket come down to something similar to the MLS housing market in the future? They are attempting to make it happen. If you would like to learn more about the domain sale marketplace for domain aftermarket with zero fees and no commission, please contact

The company is called and it has a phone number and email address.