New viewers from the Middle East and North Africa will be able to watch the group 16 matches for $49 each.
ToD has introduced a new package called "Knockout Ticket" that will allow subscribers to view the next phase of the World Cup.
The package will allow viewers to watch all the group 16 matches.
The World Cup has already given fans exciting moments in the group stage matches, which will continue to the round of 16 fixture with the region's favourite teams including Brazil, Argentina, Spain, Japan, France, England, and Portugal.
TOD offers on-the-go streaming on popular devices, web and smart TVs, live commentaries in Arabic, English, and French, real-time stats, 60-second match recaps, and clear, powerful sounds.
John Paul Mckerlie, VP of Marketing and Sales at TOD, commented on the launch of the new product. TheKnockout Ticket is a bid to bring the World Cup to everyone. The package offers football fans a premium HD viewing experience for the next phase of the tournament without having to rely on insecure channels which may compromise viewers' data and security.
Customers who have subscribed to the "World Cup Only" viewing experience will still be able to see all the games. Subscribers who want to watch their favourite matches for a day can purchase a tournament day ticket.