Integral Ad Science Appoints Khurrum Malik as Chief Marketing Officer

avatar
by Anna Munhin Nov 29, 2022 News
Integral Ad Science Appoints Khurrum Malik as Chief Marketing Officer

A proven industry leader is driving marketing strategy.

The appointment of the Chief Marketing Officer was made immediately by the company. The marketing strategy of the company will be led by Malik. He will be based in New York and report to Dosios.

Malik is a technology marketing leader with a broad range of experience driving growth for public and private companies.

A technology marketing leader with a broad range of experience drives growth for public and private companies He led business marketing, creative, product marketing, measurement, and analytic teams within the advertising business at Spotify. He was the head of product marketing at Meta. The University of Virginia has an M.S. and B.A. from the same school.

"Khurrum's background and passion for technology and marketing will be instrumental to driving our go-to-market strategies and increasing awareness of our value proposition," said the chief commercial officer. He will be leading the marketing effort for the organization.

The global benchmark for trust and transparency is set byIAS. I'm looking forward to working with the entire team to make sure global marketers, publishers, and media platforms understand how to use our technology and insights to create brand safe and ROI driven campaigns.

There is an ad science about it.

The global leader in digital media quality isIAS. Ensuring that ads are viewable by real people in safe and suitable environments is one of the things that the IAS does. Our goal is to be the global benchmark for trust and transparency in digital media. Data-driven technologies give us actionable real-time signals. IAS works with many of the world's top advertisers and publishers. Visit integralads.com to learn more.