Include Media Marketing, Content Creation as Full-time Courses, Entrepreneur Urges Nigerian Tertiary Institutions – THISDAYLIVE

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by Anna Munhin Sep 16, 2022 News
Include Media Marketing, Content Creation as Full-time Courses, Entrepreneur Urges Nigerian Tertiary Institutions – THISDAYLIVE

The founder of The Creative Ally, Iseunife Ajayi, has called on tertiary institutions in the country to offer full time courses of study in digital entrepreneurship.

Nigerian youths are missing out on an opportunity due to the current educational system.

Digital Marketing is taught in most Nigerian schools. Artificial intelligence and data-driven content creation, cinematography and video editing are just some of the things that can be explored.

People who have graduated from Nigerian schools have to apply to other online schools to learn these things It is clear that we have to go back to the drawing board with the rising population of unemployed people in the country.

He explained how he used his passions for social media to build his businesses.

When the Digital Media Practitioners of Nigeria was formed, I was still a teenager. I'm the youngest founding member.

I was involved in the music scene before I switched to the corporate side. There was a time when I had the most retweets by a Nigerian. I took on bigger projects because of it.

Over the years, I have been involved in hundreds of Digital Marketing campaigns and projects for multinational and global brands. They have been used for brands such as Nescafe, Google, Bolt, Coca Cola, Lloyd's Insurance UK, Silverbird, Quickteller, Access Bank, premier Cool, and Silverbird UBA.

The mogul advised Nigerian students affected by the strike by their teachers to sign up for online courses on digital entrepreneurship in order to use their time.